BANKDIRECT LAUNCHES NEW ONLINE SERVICE
Customers Now Able to Check New Account Status Instantly
DALLAS (July 18, 2000) - BankDirect, an Internet only bank,
(www.bankdirect.com), announced today the introduction of a new service
available to its online banking customers which enables them to instantly
review the status of their account applications.
Customers who have submitted an application with BankDirect can go directly to
the web site, www.bankdirect.com, to check the status of their application. By
simply entering their name and zip code, customers can retrieve up-to-date
information on their application, the date their deposit was received and the
exact date the account is activated. BankDirect President and Chief Operating
Officer Scott Prince said, "We want to make applying for a BankDirect account
as simple and as accessible as possible. We have streamlined the application
process and provided customers with the information they need to have immediate
access to their bank account. At BankDirect, we are leveraging the power of the
Internet to provide customers with an improved banking experience."
"BankDirect is making the online banking experience efficient for our customers
who don't have the time to telephone or email customer service representatives
to access information regarding the status of their account," said Prince.
Enabling customers to review their application status online is an extension of
BankDirect's commitment to providing quality services and improved
communication to its online customers.
About BankDirect
BankDirect is the online bank for tech savvy, time challenged
and value conscious customers who want a financial service provider that is as
fast, flexible and focused on bottom-line value as they are. Launched in May
1999, the company is redefining value in personal finance by leveraging the
power of the Internet to provide convenient, competitive banking products and
responsive service. BankDirect empowers its time challenged, value conscious
customers with a wide array of financial products and services that fit their
needs, including no-fee, high interest checking, money market accounts and CDs,
and free bill-pay service. In addition, BankDirect has partnered with American
Airlines® to become the first Internet-based bank to offer mileage
opportunities to its AAdvantage® members. BankDirect is the national Internet
banking division of Texas Capital Bank. Texas Capital Bank is privately owned
and operated by the holding company, Texas Capital Bancshares, Inc., which was
founded in December 1998 with the largest start up capitalization in U.S.
banking history. BankDirect is located in Dallas, Texas. For more information,
visit the company at (www.bankdirect.com).
About American Airlines
American Airlines and AAdvantage are marks of American Airlines, Inc. American
Airlines reserves the right to change the AAdvantage program at any time
without notice. American Airlines is not responsible for products or services
offered by other participating companies. For complete details about the
AAdvantage program, visit (www.aa.com).
Contact Information:
Rose Hultgren
BankDirect
214-932-6690